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Benefits to Staging Your Home For Sale


You've heard of "first impressions" - well, according to a study by the National Association of Realtors, if you stage your home prior to listing for sale, you can actually sell your house faster, and for more.  In some cases, by as much as 10%.  By staging your home, the  photographs will stand out amongst the competition online.  Remember, your first showing is online.  And, with 9 out of 10 buyers starting their search on real estate websites, you will want your home to look the best so the buyer makes an appointment to actually see your home, versus, skipping over it. 

What's the process for getting started?  There are many things you can do yourself.  Begin by decluttering, and removing personal items such as family photos.  These items can distract the buyer, rather than looking at the features and attributes of your home.  You will be needing to pack up these things eventually anyway, so this will give you a head start.  An uncluttered home with fresh paint, linens and bathroom towels, will have a positive emotional effect on the buyer, and allows them to envision themselves moving in.  Any deferred maintenance items should also be addressed prior to listing for sale.  Most people lead very busy lives today, and if buyers have to think about coordinating contractors and getting work done to the house prior to moving in, they may feel discouraged, and move on to the next property. 

Freshen up with paint, and new rugs - all in neutral colors.  Repair and replace items such as broken light switched, bulbs, door knobs, leaky faucets, windows, thermostats, etc. Update lighting fixtures with contemporary styles and consider replacing older kitchen appliances with sleek, eco-friendly models.

A professional home stager can be very affordable, and in most cases ending up paying for itself.  So, don't wait to stage.  You are essentially turning your home into a house for sale.  And with other homes competing for buyers' attention, this will position you best. We've seen beneficial results for our Sellers, time and time again.  

For more information and statistics about staging your home, you can go to this 2017 Profile of Home Staging by the National Association of Realtors. Also, Coldwell Banker's Blog: Spring Selling Tips.

Let me know if I can help you with this process.

Source:; Coldwell Banker Blue Matter Blog



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